Category
Viral Marketing
The Fault in Our Marketing
Is poor marketing to blame when Tom Cruise gets trounced at the Box Office? I used to work in Hollywood and still…
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8 Tips for Building Inbound Marketing Momentum in 2014
For me, 2014 is going to be all about MOMENTUM! And of course, the accomplishments that MOMENTUM brings. I capitalized that word…
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Create & Deploy Your Own QR Codes (Updated)
On November 10, 2011, I had the pleasure of presenting “Create & Deploy Your Own QR Codes” to a small class for…
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Create and Deploy Your Own QR Codes
You’ve heard about them. You’ve seen them around. They’re popping up everywhere. QR Codes are the latest rage, but what are they?…
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Does too Much Reliance on Viral Marketing Limit Growth Potential?
In his post “Advertising is the cost of being boring,” Andy Sernovitz states that if you please your customers by making a great product; they will talk about it and market your product for you, for free. But does too much reliance on viral marketing limit growth potential?
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